A personal brand is what shows up when someone Googles your name. Not the dunk clip. Not the tagline. The search results.
This page is the table of contents for mine. I am Cam Hazzard — a pro dunker out of Little Elm, Texas, Group A champion and Top 8 world seed in Shaq’s DUNKMAN league, and the person building Vertly. Method pages stay on BlitzMetrics. camhazzard.com is me as the worked example. Not the hockey player who shares the name.
Start with the Personal Brand Manager video, or take the Personal Branding Course. Then fill each component page. Then measure: name-search, traffic, inbound asks.
Dunking opens the door.
Help 1,000 athletes own a name Google knows and a business that outlasts their last highlight.
That is the Goal. I am doing it now, not after a title. Every sport, not just dunkers. One thousand I can count.
- G
- Help 1,000 athletes own a name Google knows and a business that outlasts their last highlight.
- C
- Contest film, Vertly, the positive-mentions agent, Athlete Spotlight as the athlete-facing product. Vertly is what I hand the jump-training DMs at scale. It is not the Goal.
- T
- Athletes who need a name Google can find, and their parents, first. Brands and operators second.


How you run it
This is the engine. Watch the video first. Then run Content Factory and Dollar a Day. The course is the classroom version of the same loop. I use it on dunk sessions, the championship run, and the interviews that become articles.
- Watch This First
- Content Factory — Produce, Process, Post, Promote
- Dollar a Day
- Personal Branding Course
- Thank You Machine — page coming (short URL is wrong today). Closest live page is the Content Factory Promote stage.
Proof
This is what Google and a stranger can check. Bio, mentions, the shows I have actually been on, the people who said something without being asked.
- About / bio
- Mentions — Dallas Morning News, SportsCenter, TNT, the dunk world
- What people are saying — the unprompted quote wall
- Speaking — Align Summit, Fanatics Fest, Rise 3×3, TNT. No invented speech count.
- Podcasts — Dunk Talk #71, Pat McAfee, the Dennis Yu sit-down
- Work with Cam — partnerships, appearances, the numbers you can check
- Connect — socials and official profiles
- Gallery
- Blog
Operating system
Frameworks that tell an agent what to make next. Topic Wheel is the method. My filled-in example is camhazzard.com/topic-wheel/, paired with the money tree.
- Topic Wheel method
- 9 Triangles
- Digital Plumbing
- 3×3 method
- Learn Do Teach
- Personal branding SOP
- Persistent agents
The 34 components
Every named module from the deck. Link goes to the best live page. If I do not have that page yet, it says page coming. I will not invent a URL, a book, a speech count, or a company.
| # | Component | Live page |
|---|---|---|
| 1 | Cam Hazzard’s Personal Brand Manager | this hub |
| 2 | Cam’s mission | Help 1,000 athletes own a name Google knows and a business that outlasts their last highlight. Chip: Dunking opens the door. Intersects with 1 Million Jobs; that scoreboard is not mine. |
| 3 | The 4 Stages of the Content Factory | blitzmetrics.com/content-factory/ |
| 4 | Promote: the Thank You Machine | Content Factory Promote stage — page coming for a real TYM hub (short URL is wrong today) |
| 5 | Dollar-a-Day Strategy | blitzmetrics.com/dad/ |
| 6 | The Personal-Brand Bio | camhazzard.com/about/ |
| 7 | Cam in the News | camhazzard.com/mentions/ |
| 8 | Speaking, Sizzle Reel, and Speaker Reel | camhazzard.com/speaking/ |
| 9 | Recognized Author | page coming — I write here. I do not have a published book to point at. |
| 10 | The Media Kit | page coming — photos live in the gallery; brand facts on Work With Cam |
| 11 | Companies built | Work With Cam — dedicated companies page coming |
| 12 | The #1 Best Seller and flagship book/course | page coming — I do not have a flagship book or course under my name |
| 13 | Network Power | camhazzard.com/people/ |
| 14 | What Other Leaders Say | camhazzard.com/what-people-are-saying/ |
| 15 | Featured on High-Authority Blogs | camhazzard.com/mentions/ |
| 16 | High Authority Podcasts | camhazzard.com/podcasts/ |
| 17 | Speeches and the Badge Wall | camhazzard.com/speaking/ — no badge wall, no invented speech count |
| 18 | Universities: Trainings and Projects | page coming — ACU facts live on About |
| 19 | Working with Professors in the Classroom | page coming |
| 20 | Learn, Do, Teach | blitzmetrics.com/ldt-career-path/ |
| 21 | The 9 Triangles Framework | blitzmetrics.com/nine-triangles/ |
| 22 | The Topic Wheel | camhazzard.com/topic-wheel/ · method: blitzmetrics.com/topic-wheel/ |
| 23 | Network Mapping | page coming |
| 24 | The 3×3 Video Grid | blitzmetrics.com/3×3/ — my nine videos are page coming |
| 25 | Social Networks and the Skills One-Sheet | camhazzard.com/connect/ — socials are live. Skills one-sheet is page coming. |
| 26 | The Course Catalog | blitzmetrics.com/courses/ |
| 27 | Personal Branding Course | blitzmetrics.com/pbc/ |
| 28 | Digital Plumbing | blitzmetrics.com/digital-plumbing/ |
| 29 | Social Amplification Engine | blitzmetrics.com/social-amplification/ |
| 30 | Packages | Work With Cam — no rate card on that page. I will not invent packages. |
| 31 | Standards of Excellence | blitzmetrics.com/soe/ |
| 32 | Are You Googleable | areyougoogleable.com |
| 33 | Keynote and Private Training | Work With Cam — appearances go through my manager |
| 34 | CoachYu Presence, Basecamp Thread, and Content Library | camhazzard.com/blog/ |
This is the product. Each component is a page plus a skill. Agents run the same list on any personal-brand site we control. I will fill the missing ones with real proof, not invented counts.
